Tuesday, March 4, 2008

Technology is not my friend...

For my inaugural blog I thought I'd introduce everyone to my little slice of the working world. Currently I am a reporter for a weekly newspaper that reaches over 28,000 people. Being a community newspaper, we are not staffed as well as, say, a daily or a monthly magazine... that means in addition to my normal writing/reporting duties, I also have to lay out (put the paper together for print) about 30 pages weekly. Starting at 9 in the morning this job is not usually complete till about 5 in the afternoon... and that's a non stop process. Thankfully once all the heavy lifting has been done on our part, we send the paper off to the printers and get it back early the next morning. So imagine my surprise this morning when I open up the paper today to notice that on the page with my biggest headline the font is totally haywire and extremely unprofessional looking.

Obviously thinking I must have made a mistake in the layout yesterday I went back and checked... to my surprise, I actually had not made any mistakes on the proof or the PDF I sent to the printer... So we come to find out that the printer actually had many mistakes this week... but the question is how?!? We send them the PDF and they simply print it... how hard can it be?

It's not easy being a weekly paper, it’s even harder when you have incompetent associates. Thankfully our agreement end with this publisher next week and we move downtown to print with the big boys...



Just for comparisson's sake, here are the two copies... the one on top is the PDF I sent to the printer... the one on the bottom is what they sent us in return.









What a sham.

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